Ripe for Revival

Mobile Market Program

 

Healthy Eating and Active Living is a top priority for the Healthcare Foundation of Wilson, and we are so excited to share our upcoming partnership that will be focused on providing healthy and nutritious options for our community! Beginning April 14th, we are teaming up with Ripe for Revival, a nonprofit dedicated to ending food insecurity in North Carolina, to bring Wilson its very own mobile food market.

Ripe for Revival’s Mobile Market initiative is a low-cost option to purchase fresh, local produce, dairy, and protein. The mobile grocery store operates under a pay-what-you-can/pay-it-forward model, as no one should be denied healthy food options due to cost.

The Mobile Market will be set up twice a month, on Tuesdays, from 11:00 a.m. – 12:30 p.m., making shopping more accessible for our community. Ripe for Revival works with local farms (typically within two hours of Wilson) to help redistribute excess food that otherwise may go to waste.

Market Information

April 14 Flyer

2026 Market Dates

Ap111ril 14 Flyer

Información del Mercado

Fechas del Mercado 2026

A21pril 14 Flyer

Learn More About Ripe for Revival!

Ripe for Revival is a nonprofit organization dedicated to reducing food insecurity across the State of North Carolina through community-centered solutions. One of its key initiatives, the Mobile Food Market, brings affordable nutritious food directly to the community.

The Mobile Food Market operates as a traveling grocery store, setting up at various locations throughout the week. It offers fresh, wholesome foods sourced through partnerships with local farms and produce vendors—many of which might otherwise go to waste. By rescuing and redistributing this surplus, the program supports both environmental sustainability and food access.

Shoppers at the market encounter suggested prices that are typically 20–30% below retail. However, the program is built on a pay-what-you-can model, ensuring that no one is turned away due to financial limitations. At checkout, customers are given a suggested total but are empowered to pay what they are able, creating a respectful and inclusive shopping experience.

Everyone in Wilson County is welcome to shop at Ripe for Revival’s Mobile Market, are there are no eligibility requirements or restrictions. It’s open to all, offering fresh, nutritious groceries at affordable prices. Plus, you can visit as often as you like—there’s no limit on how many markets you can attend!

Contact us

 

We are excited to launch our newest partnership with Ripe for Revival! Wilson County residents will now have access to fresh, affordable produce grown right in their own backyard. We’re here to help—if you have any questions, please don’t hesitate to reach out!

 

Jailynn Thomas, Programs Coordinator

jthomas@hfwilson.org

(252) 281-2105